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Wishing Tree Appeal

Since it began 34 years ago, the appeal – which focuses on collecting gifts and raising funds for daily necessities, and providing locally responsive support services and emergency relief – has delivered over 8 million gifts to vulnerable Australians in need.

The theme for this year's appeal – Small gift, big heart – has been drawn from the unprecedented need for support that has come about as a result of the pandemic, and encourages Australians to give what they can, however big or small.

Beaulife has participate in the Wishing Tree Appeal for 6 year now, we collect items under our office tree with contributions from our staff, clients & business partners leading up to Christmas.

Here is some inspiration if you'd like to donate:

1. Practical gifts Choose a practical gift that can be useful beyond Christmas time and deliver it to the Express Drop Off point outside your local Kmart store, or leave it under the Wishing Tree in store (please follow local/state COVID-109 ruleswhere applicable). If your store is closed due to Covid-19 restrictions, the Express Drop Off point will be located at the store’s Click & Collect point.

Some suggested gifts you can choose from:

  • Books

  • School supplies

  • Headphones

  • Everyday essentials for all ages, such as socks, bed linen and bath towels

  • Gift cards

The Kmart Wishing Tree Appeal starts on Monday, 8 November and concludes on 24 December 2021, with coin collections running through to the end of January 2022. For more information, visit

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